Plate 162026

The lead that
doesn't go cold.

A buyer or seller lead is worth something for a matter of hours, not days. The site that captures it, tags it and follows up automatically is the one that still has it by the weekend.

Builds

From $7,500, about six weeks

Audit

$500-$1,500, credited to a build

Handoff

Everything, always

- What the build includes

Built for
the lead.

Every Foundation Build carries the same six pieces; here is what each one does for a real estate business specifically.

  • - Tracking that shows which ads and pages bring in real buyer and seller leads
  • - Email follow-up written and sent automatically after every lead
  • - A payment stack for earnest money, retainers or service fees
  • - A CRM populated with existing leads and contacts and tagged, so nothing goes cold
  • - Search and AI visibility set up so buyers and sellers searching the area find you
  • - Session recording on your listing pages, so you can see where people stall

- Asked plainly

Three questions,
straight answers.

What does a real estate website cost here?
Builds start at $7,500 and land on a working URL in about six weeks. The audit that sizes one is $500 to $1,500 and credits in full against the build. Your own number is quoted once, after a short conversation.
Does it replace my MLS listings feed?
No - it sits alongside whatever feed or IDX you already use. What it adds is the lead side: tracking, a populated CRM, and follow-up that goes out the moment a buyer or seller inquiry lands.
What happens if I leave?
Nothing. You already have it - the code, the domain, the photos, the analytics and the ad account. There is no platform to be locked out of, because I never put you on one.

Every build starts the same way, whatever the industry. See the Build engagement →

- On contact. Taking work now.

Bring the brief.
I'll bring the receipts.

Have a site? Send the URL and I come back with what I see. No site yet? Tell me what the business does and what it needs, and the reply starts with questions, not a pitch. Either way, you hear back within one business day.

What should your site do first?